The BMW
Ultimate Weekend.
Discover compelling offers across the BMW range, including up to five years' free servicing, at Wollaston BMW in Northampton.
Timing is everything.
Wollaston BMW on Bedford Road, Northampton, is taking part in The BMW Ultimate Weekend from Friday 6 to Monday 9 November 2026. For four days you can order a new BMW with complimentary servicing included as standard, extra savings on selected models and up to £1,500 towards your deposit when you part exchange with BMW Finance.
Whether you're commuting into Northampton, running a business fleet out of Kettering or Corby, or simply ready to swap into an electric BMW, our Northamptonshire team will have stock ready to view, demonstrators to drive and quotes prepared before you arrive.
- Dates
- Fri 6 – Mon 9 November 2026
- Where
- Wollaston BMW, Bedford Road, Northampton NN1 5SZ
- Headline offer
- Up to 5 years' free servicing on every new BMW
- Book
- 01604 232000 or online
The offers.
Order a new BMW at Wollaston BMW during The BMW Ultimate Weekend and you can combine all three offers on eligible models.
Free servicing
5 years' complimentary BMW Service Inclusive on all-electric models, and 3 years or 37,282 miles on petrol, diesel and plug-in hybrid models.1
Ultimate Weekend contribution
An extra saving on selected models, from £500 on the BMW 1 Series to £3,000 on the BMW M4 and M5. See the table below.3
Stack it with part exchange
On top of the above, get £500 to £1,500 towards your deposit with BMW Finance when you part exchange any car, depending on the model. See the table below.2
Model offers at a glance
All three offers can be combined on new orders placed between 6 and 9 November 2026. All-electric models get 5 years' free servicing.
| Model | Service Inclusive1 | Ultimate Weekend contribution3 | Part exchange contribution2 |
|---|---|---|---|
| BMW 1 Series | 3 years | £500 | £500 |
| BMW 2 Series Gran Coupé | 3 years | £500 | £500 |
| BMW 2 Series Coupé | 3 years | £2,000 | £500 |
| BMW X1 | 3 years | £500 | £500 |
| BMW 3 Series Saloon | 3 years | £1,500 | £1,000 |
| BMW 3 Series Touring | 3 years | £1,500 | £1,000 |
| BMW 4 Series Gran Coupé | 3 years | £2,000 | £1,000 |
| BMW X3 20 | 3 years | £1,500 | £1,000 |
| BMW X3 20d | 3 years | £2,500 | £1,000 |
| BMW X3 30e | 3 years | £1,500 | £1,000 |
| BMW X5 30d / 50e | 3 years | 50% off optional extras (min. £2,000)† | £1,000 |
| BMW X5 M | 3 years | 50% off optional extras (min. £2,000)† | £1,000 |
| BMW X6 | 3 years | 50% off optional extras (min. £2,000)† | £1,000 |
| BMW X7 | 3 years | 50% off optional extras (min. £2,000)† | £1,500 |
| BMW M4 | 3 years | £3,000 | £1,000 |
| BMW M5 Saloon & Touring | 3 years | £3,000 | £1,000 |
Be one of the first to drive the new BMW i3.
The new BMW i3 Saloon brings a new electric era to the iconic 3 Series, and it's already earning five-star reviews from the UK motoring press. Book a test drive at Wollaston BMW during the event, and order with 5 years' free servicing included.
Visit Wollaston BMW.
Wollaston BMW
Bedford Road
Northampton, Northamptonshire
NN1 5SZ
Telephone: 01604 232000
Part of the William Morgan Group
Welcoming BMW drivers from across Northamptonshire:
- Northampton
- Wellingborough
- Kettering
- Corby
- Rushden
- Daventry
- Towcester
Sales opening hours
| Monday – Friday | 8:30am – 6:00pm |
|---|---|
| Saturday | 8:30am – 5:00pm |
| Sunday | 11:00am – 4:00pm |
Frequently asked questions.
When is The BMW Ultimate Weekend 2026?
The BMW Ultimate Weekend runs from Friday 6 to Monday 9 November 2026 at Wollaston BMW, Northampton.
What offers are available during The BMW Ultimate Weekend?
Every new BMW ordered during the event comes with complimentary BMW Service Inclusive: 5 years' free servicing on all-electric models and 3 years' (or 37,282 miles) on petrol, diesel and plug-in hybrid models. Selected models also carry an event contribution of up to £3,000, and this can be combined with up to £1,500 towards your deposit when you part exchange and finance with BMW Financial Services.
Do I need to book an appointment?
Appointments aren't essential but are recommended, as the event is expected to be busy. Book online or call Wollaston BMW on 01604 232000 and we'll have your quote and test drive ready.
Which BMW models get 5 years' free servicing?
All new all-electric BMW models ordered during the event, including the new BMW i3, iX1, iX2, i4, i5, i7, the new iX3, iX4, iX5 and iX, get 5 years' complimentary servicing with no mileage limit.
Can I test drive the new BMW i3?
Yes. The new all-electric BMW i3 Saloon, with a range of up to 566 miles (WLTP), is available to test drive at Wollaston BMW during the event. Booking ahead guarantees your slot.
When does my new BMW need to be registered?
Vehicles must be registered by 31 March 2027. Neue Klasse models (the new BMW 3 Series, i3, iX3, iX4, X5 and iX5) have an extended registration deadline of 30 June 2027 for the free servicing offer.
Are business customers eligible?
Yes. The event contributions apply to both retail and business customer orders on eligible models. Speak to our business team for company car and fleet quotes.
Is there parking at Wollaston BMW?
Yes. Wollaston BMW has free customer parking on site at Bedford Road, Northampton NN1 5SZ, a short drive from the A45 and the town centre.
06 – 09 November. Don't miss it.
Secure your appointment at Wollaston BMW today.
Terms and conditions
1 Free servicing (BMW Service Inclusive). Available to new car retail customers (private registrations through cash sale, or financed with BMW Financial Services (GB) Ltd, including BMW Contract Hire) on new BMW vehicle orders placed 06 November to 09 November 2026 and registered by 31 March 2027. Neue Klasse models (new BMW 3 Series, i3, iX3, iX4, X5 and iX5) must be registered by 30 June 2027. 3 years' free servicing: complimentary BMW Service Inclusive package for 3 years from registration or 37,282 miles, whichever comes first, on petrol, diesel and plug-in hybrid models. 5 years' free servicing: complimentary BMW Service Inclusive package for 5 years from registration on all-electric models, with no mileage restriction. Valid only at BMW Service Authorised Workshops and only when the vehicle indicates a service is required. Not transferable to another vehicle. Excludes normal wear and tear. Customers may upgrade the length of their package at their own cost via the BMW ConnectedDrive Store within 14 days of receiving their vehicle. Servicing values shown are BMW Service Inclusive RRPs.
2 Deposit contribution. Available to new car retail customers only. Part exchange contribution applies to any part exchange vehicle of any age and make, for a new qualifying BMW model financed with BMW Financial Services (GB) Ltd. Orders placed 01 October 2026 to 04 January 2027, with vehicles registered by 30 June 2027. Excludes the new BMW X5, iX5, iX4, i3, iX3 50 and the new BMW 3 Series. Part exchange is subject to acceptance by an authorised BMW retailer following inspection of the vehicle. Values include VAT.
3 Event contribution. Available on new retail and business customer orders placed 06 November to 09 November 2026 on the eligible models shown, registered by 31 March 2027. BMW X5, X5 M, X6 and X7 contribution is 50% of the invoiceable optional equipment value or £2,000, whichever is higher, and applies to selected vehicles only – ask Wollaston BMW for eligible stock. Subject to availability. Cannot be exchanged for cash.
* Figures shown are for comparability purposes. Only compare electric range figures with others tested to the same technical procedures. These figures may not reflect real-life driving results, which will depend on a number of factors including the starting charge of the battery, accessories fitted (post-registration), variations in weather, driving styles and vehicle load.
Finance subject to credit acceptance for UK residents aged 18 or over. Guarantees and indemnities may be required. Terms and conditions apply. BMW Finance is provided by BMW Financial Services (GB) Ltd, Summit One, Summit Avenue, Farnborough, Hampshire GU14 0FB. You have a 14-day statutory right to withdraw from the agreement. Wollaston BMW introduces customers to a limited number of lenders, including BMW Financial Services, and may receive a fixed commission for introducing customers to them. This does not affect the interest rate or APR you pay. Offers may be varied or withdrawn at any time.